Tipiak launches new Pop Macarons Fruits for UK foodservice

French pâtissier Tipiak has unveiled a new selection of exquisite pop macarons for the UK foodservice sector.

Featuring stunning fruit flavours, the eye-catching Pop Macarons Fruits are gluten free – currently the only gluten-free authentic French macarons available widescale to the UK hospitality sector.

Each mixed pack of pop macarons contains six bold fruit flavours in pastel shades, attractively decorated with contrasting fruit-flavoured lacing. The selection features the superb fruity flavours of blackcurrant, lemon-yuzu, morello cherry, coconut, passionfruit and apricot.

“Macarons have been a huge hit on social media in recent years – introducing a whole new generation to these authentic delights,” explains Charlotte Ganier, international development project manager at Tipiak, which supplies frozen, authentic French pâtisserie to the UK foodservice sector. “More than 5 million photos have been posted on Instagram alone.

“Macarons are now a must-serve ingredient on any afternoon tea menu, as well as being popular accompaniments to coffee or as a sweet buffet option. So versatile, macarons are also used as decorations or as key ingredients in desserts and freakshakes and can even be served as wedding favours.”

The new Pop Macarons Fruits join an existing range of Tipiak pâtisserie and macarons supplied frozen to the UK foodservice sector via distributor Central Foods.

Tipiak macarons have a significantly higher almond content than most other macarons in the marketplace, giving them a superb flavour, and making them less brittle and fragile, and less sweet. This is bang on trend for those consumers who are willing to pay a little bit more for a smaller, better quality, tastier and more enjoyable treat.

Gluten-free, with certification from the French Coeliac Association, the macarons are also suitable for vegetarians.

Tipiak’s new Pop Macarons Fruits are produced in France and are available frozen in packs of 36. Before serving, simply remove from the freezer, leave for one hour in the refrigerator, plus 15 minutes at room temperature.