Tipiak macarons launch in Booker frozen aisles

Pâtisserie specialist Tipiak has launched its gluten-free French macarons selection into wholesale giant Booker.

The authentic ‘thaw and serve’ macarons are now available frozen nationwide to food service operators and retailers via more than 170 sites operated by Booker.

It is the first time that Tipiak-branded macarons have been available direct to retailers and businesses in the UK.

Certified gluten free by the French Association of Gluten Intolerance (AFDIAG), each case of the French macarons features 36 individual pieces in six different flavours – lemon, caramel, vanilla, raspberry, chocolate and pistachio.

Thaw in a fridge for one hour plus 15 minutes at room temperature before serving.

Marie-Emmanuelle Chessé, international development project manager at Tipiak, said: “We are delighted that our authentic, thaw and serve French macarons are now available to customers via Booker. Our sweet and savoury pâtisserie products have been available to the UK food service sector for many years but in partnering with Booker, we are making our Tipiak-branded French macarons available to the UK retail and business market for the first time.”

Made in France – the home of the macaron – the French macarons are packaged in eye-catching colourful window boxes and are ideal for both retail and food service.

In food service, they can be served as accompaniments to tea or coffee, as part of an afternoon tea or café gourmand, or as decorations and toppings for desserts, ice cream and shakes. A macaron tower makes a show-stopping centrepiece for any buffet, wedding, or event.

Based in France, Tipiak is a well-established business operating in the food sector since 1962, offering pâtisserie, party food, crusty bread, dry grocery products and frozen ready meals.

Tipiak macarons – not just for Afternoon Tea!

Keen to increase your dessert sales? Need ideas to create simple but eye-catching desserts with the wow factor? How about decorating your cakes and desserts using Tipiak macarons?

With a macaron selection that features a range of delicious flavours and delicate colours, there’s a macaron to suit all your dessert decorating occasions.

Whether it’s a birthday cake, wedding cake, baby shower cake, christening cake, an Easter cake or sweet treat for some other occasion, Tipiak macarons make the perfect finishing touch.

What’s more, Tipiak’s macarons are gluten free, so they are suitable for coeliacs.

Macarons are currently the darlings of the pâtisserie world. Social media, especially Instagram, has helped a whole new generation to discover these dainty delights. With their pretty pastel colours, they can add a touch of French chic when used to decorate desserts.

The Tipiak macarons available to the UK foodservice sector include the French macarons selection and the French pop macarons fruits selection. Take a look at the delicious flavours in each range here.

Convenience

Tipiak’s authentic macarons offer the ultimate in convenience. Simply thaw and serve to bring a touch of classic French flair to the table.

Professional caterers love how simple they are to prepare and serve.

Tipiak’s frozen macarons are ideal cake decorations. Keep some in the freezer so that you’ll always have eye-catching toppings and decorations for cakes and desserts.

They take just one hour to thaw in a fridge, plus 15 minutes at room temperature.

Tricky to make from scratch, especially consistently sized, the thaw and serve macaron options are the ultimate in convenience. Tipiak’s authentic macarons are made in France with more ground almonds and less sugar than many macarons, so they are less brittle. This means they are easier to attach as cake decorations and toppings.

Decorate cakes using Tipiak macarons and you’ll be sure to create super stylish designs.

Tipiak’s thaw and serve macarons are available to the UK foodservice sector via frozen food wholesalers nationwide.

 

Make a macaron tower…with Tipiak

One of the most striking ways to display macarons is to make a macaron tower.

These showstopping arrangements are perfect for weddings, christenings, birthdays, baby showers or any special occasion.

Choose macaron colours to fit the theme of the celebration.

They’re also a great way to catch the eye of customers or potential customers. So consider placing a macaron tower in a prominent position in your restaurant, dining room, café or shop window.

To make a macaron tower as appealing to as many people as possible, opt for gluten-free macarons…just like Tipiak’s.

Simple but stunning

We’re big fans of macaron towers. They’re an eye-catching and stunning way to display macarons, which are the darlings of the pâtisserie world right now.

Best of all, they’re relatively simple to make.

Start with a polystyrene cone and use toothpicks to secure each individual macaron. We’ve taken a series of images to show the best way to make a macaron tower. But you may have other ideas or choose to decorate your tower differently.

The beauty of a macaron tower is that you can create your own designs. Our Tipiak French macarons and pop macaron fruits present perfectly in a macaron tower. These ranges include a wonderful selection of flavours and colours, which give professional caterers so many options when it comes to making a showstopping display.

Red and pink flavours work well for Valentine’s Day, yellows, greens and creams for Easter. And if you’re theming for a wedding, then it’s easy to coordinate with the colours of the flowers!

Tipiak’s authentic macarons are made in France with more ground almonds and less sugar than many macarons, so they are less brittle. This means they are easier to attach when assembling as a tower.

Tipiak’s thaw and serve gluten-free macarons are available to the UK foodservice sector via frozen food distributor Central Foods, who supply to key wholesalers.

Christmas catering made easy with Tipiak

We’ve now reached that time of year when it’s full steam ahead for Christmas planning!

Whether you’re catering for a buffet, reception, party or some other festive event, Tipiak can make things easier.

And you’ll find that Tipiak’s exquisitely French sweet and savoury pâtisserie is the perfect partner when it comes to catering for a winter wedding too.

Check out our authentic range of canapés and our delicious pop éclairs, petits fours and gluten-free macarons.

Simply thaw and serve to treat your guests to mouth-watering morsels at this special time of year.

Canapés

Our savoury range of pre-prepared frozen canapés includes Traditional Chicago Style Canapés, Provencal Bistro Canapés and our Vegan Cocktail Selection.

Featuring 48 individual pieces, the Traditional Chicago Style Canapés selection includes eight different flavours. It takes just three hours to thaw in the fridge.

Our Tipiak Provencal Bistro Canapés selection is suitable for vegetarians, and contains 63 individual pieces in seven different flavours.

While our newest range – the Vegan Cocktail Selection – is a delicious collection of seven different plant-based flavours. They taste so delicious that they’re sure to be popular with all guests…not just those with dietary requirements.

Serve our canapés at drinks receptions, as hors d’oeuvres or as part of a selection of tapas treats. It’s the easy way to serve a taste of France this festive season!

When it comes to the sweet side of things, Tipiak offers a super selection. Try our award-winning Pop Éclairs, French Petits Fours, French Chocolate Petits Fours, Pop Macaron Fruits and French Macarons.

Available to the UK foodservice sector via key wholesalers, our sweet treats can be served at a variety of Christmas occasions.

Try them in a festive afternoon tea, as an accompaniment to coffee, as part of a trio of delicious desserts or to round off a meal.

What’s more, our macarons are gluten free – meaning they are suitable for your coeliac guests and those who avoid gluten out of choice.

Christmas is coming! Prepare now by ordering your sweet and savoury ‘thaw and serve’ pâtisserie from Tipiak…your professional partner in the kitchen.